When Expo 2020 Dubai kicks off next month, it will bring the international community together, both physically and virtually, presenting a chance to build on Aotearoa’s brand.
When visitors step into the New Zealand pavilion, they will experience the story of the Whanganui River, and learn about kaitiakitanga – the mutual reliance and connection between people and the environment.
Why are we telling the world about kaitiakitanga?
Because if COVID-19 has taught us anything, it’s how important our interconnectedness is to our survival and growth.
“The ethos of kaitiakitanga can be a guide to tackling universal problems like climate change, population growth and social challenges,” explained Dale Stephens, NZTE's Director of Māori Partnership.
“It can help us see ways to do business ethically and live authentic, balanced lives.”
New Zealand’s participation at Expo 2020 Dubai will be an important one. The six-month event, which runs from 1 October 2021 until 31 March 2022, is an opportunity for the international community to come together again for one of the first times since the COVID-19 pandemic to exchange ideas and lead discussions on many critical and important global issues.
New Zealand’s pavilion is located in the Sustainability District of Expo Park. The theme, ‘Care for People and Place’, is derived from the Indigenous environmental ethos of kaitiakitanga, reflecting our role as guardians across all we do and create.
New Zealand’s presence at Expo 2002 Dubai, underpinned by Indigenous values, provides an opportunity to connect with the world at a cultural level – developing affinity and relationships, building trust, and showing our commitment to long-term growth and prosperity.
New Zealand’s participation in Expo 2020 Dubai will show the international community that we are a country that has embedded Indigenous values. It also shows that we take a long-term view of the world to form partnerships and take actions that will have lasting effect, not just for New Zealanders, but for all people, not just for now but for future generations.
For more information about Expo 2020 Dubai, including how to grow your business in the Middle East and how to participate in the expo, click here and login in to your myNZTE account.