Zikooin Company, UNLIMEAT, a leader in the alternative meat market in Korea, is introducing plant-based egg products in partnership with JUST Egg, the USA-based market leader in the plant-based egg category.
The two companies recently announced that they have signed a brand license agreement and will unveil new products using JUST Egg's beloved folded format.
JUST Egg is a division of Eat Just Incorporated, a food technology company that aims to build a healthier, safer, and more sustainable food system.
The firm's world-class team of researchers, food scientists, product developers and Michelin-starred chefs worked for years to find a plant that magically scrambles like an egg, and that plant is the mung bean. Mung beans have been a protein-rich legume in the global food system for thousands of years, but they've never been used like this.
As a result, JUST Egg has a much smaller environmental footprint than conventional chicken eggs. From a health standpoint, it contains no cholesterol and a similar amount of protein as a chicken egg.
Zikooin Company has been pioneering the Korean alternative meat market with its wide variety of products, such as plant-based Korean BBQ, pulled pork, beef jerky, Mandu dumplings, sausage, and pepperoni, under its plant-based meat brand 'UNLIMEAT'. The company has also expanded its plant-based cheese line by developing vegan cheddar, mozzarella, and cream cheese with its proprietary technology. Recently, the brand has ventured into the seafood category by launching a vegan tuna product.
Through this collaboration, Zikooin Company plans to launch various menu items and products that combine UNLIMEAT's plant-based meat and cheese products with JUST Egg's folded egg products.
The company's first collaboration item is the '100 percent Plant Protein Bomb Kimbap,' which incorporates JUST Egg's folded eggs and various plant-based products from UNLIMEAT.
It is a protein-packed concept filled with JUST Egg, UNLIMEAT sausage patty, and cheese, distinguishing it from traditional Kimbap recipes.
Kimbap is a beloved dish in Korea, made by rolling various ingredients in seaweed. Unlike sushi rolls, which are typically filled with only one ingredient, Kimbap is a nutritionally diverse food with multiple vegetables and meats. UNLIMEAT and JUST Egg's Kimbap focus on high protein content. The co-branded Kimbap will be available for delivery and sale in the Gangnam area starting in September.
Following the Kimbap launch, the companies plan to launch a breakfast sandwich, a convenient handheld format many consumers in the United States love. The breakfast sandwich will feature all-vegan ingredients, including a Korean-style Tteokgalbi (grilled short rip) patty, cheese, and JUST Egg. The vegan patty has a soybean protein base and is enhanced with an umami flavour using onions, garlic, and green onions.
A representative from UNLIMEAT said the food technology company was excited to collaborate with Just Egg, a food tech company with a mission to create a healthy, safe, and sustainable food system.
"As this collaboration unites brands with the same beliefs, we hope to develop various products using JUST Egg's offerings and UNLIMEAT's plant-based substitutes. This will serve as an opportunity to expand the range of choices for consumers who enjoy vegan options," said the representative.
